Company Ssang Yong was founded in 1954, and since then for the past five decades, produces automobiles. Began its business as a manufacturer of commercial vehicles such as trucks, buses and special purpose vehicles - mixers and fire trucks.
In 1986, SsangYong Group acquired Keohwa Motors, which specialized in the production of SUV brand Korano, and produced a large investment in the automotive industry. In 1988, it developed a compact relating to family Korano, sports car with four driving wheels, and it was the first sports car manufactured in Korea, which was the beginning of an era of sports cars. Since then it has established its reputation for innovation and the desire to be a leader in this field, as well as greater efforts to improve the quality in the production of sports cars in Korea.
At the beginning of the last decade of the XX century Mercedes-Benz AG made a capital investment in SsangYong Moto, to establish a strategic alliance for cooperation in the field of technology, management and sales. As a result of such technical cooperation were light commercial vehicles ('91), diesel engines ( '93), luxury passenger cars ('93) and petrol engines ( '93). With the latest advances in technology and management, and distribution channels, grew out of this alliance, SsangYong Motor had technological competence to develop vehicles with the most modern technology and in the conquest of world markets.
In 1993, SsangYong Motor launched a Musso, a sports car with a unique design and outstanding performance. In 1994 he started the engine plant in Changwon, where the company itself will produce engines. In 1995, after three years of co-operation with Mercedes-Benz, SsangYong Motor began producing Istana (known as MB100), light truck. The following year saw another machine: a powerful and features many technological advantages New Korando.
In 1997, the launch of a luxury passenger car, SsangYong Motor has become a presence in three major sectors of the automotive industry with its passenger, sport utility vehicles and recreational vehicles.